ExactTarget SocialEngage™
http://www.exacttarget.com/products/social-media-marketing

ExactTarget SocialEngageTM (formerly CoTweet) helps you manage an unlimited number of conversations on Facebook and Twitter. With features that support engagement growth and complex staffing strategies, SocialEngage makes it easy to scale up and deliver the kind of experience your customers expect. This will be added to Social Informatics Subject Tracer™. This has been added to the tools section of Research Resources Subject Tracer™ Information Blog. This will be added to Entrepreneurial Resources Subject Tracer™. This will be added to Business Intelligence Resources Subject Tracer™.