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Cymfony – Market Influence Analytics

Posted by Marcus Zillman

Cymfony – Market Influence Analytics
http://www.cymfony.com/

Cymfony, a Kantar Media company, provides market influence analytics by scanning and interpreting the millions of voices at the intersection of social and traditional media. Their third generation listening and influence platform, Maestro, integrates innovative technology with expert analysis to identify the people, issues, and trends impacting your business – at the speed of the market. Combining powerful automated analysis with expert human interpretation, Cymfony provides research solutions that deliver intelligence on consumer preferences, competitor strengths and weaknesses, and other information critical to a company’s reputation, brands, products and employees. Cymfony works with marketing, research and PR professionals worldwide, offering a range of packaged and custom services to address specific intelligence requirements, such as social media strategy, consumer opinions and trends, customer satisfaction, PR measurement, and reputation management. This has been added to the tools section of Research Resources Subject Tracer™ Information Blog. This has been added to Business Intelligence Resources Subject Tracer™ Information Blog. This will be added to Social Informatics Subject Tracer™.

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