Google Alerts
http://www.google.com/alerts

Monitor the Web for interesting new content. Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your queries. Enter a search query you wish to monitor. You will see a preview of the type of results you’ll receive. Some handy uses of Google Alerts include: a) monitoring a developing news story; b) keeping current on a competitor or industry; c) getting the latest on a celebrity or event; and d) keeping tabs on your favorite sports teams. This has been added to the tools section of Research Resources Subject Tracer™ Information Blog. This has been added to Internet Alerts Subject Tracer™ Information Blog. This will be added to Entrepreneurial Resources Subject Tracer™. This will be added to Bot Research Subject TRacer™. This will be added to Business Intelligence Resources Subject Tracer™ .