
Journal of Business Market Management (JMB)
http://www.jbm-online.net/
Journal of Business Market Management (JMB) explores all facets of business-to-business marketing, industrial market management and marketing of business services. That includes the areas of technical and commercial sales management but also industrial supply and business buying behaviour. Offering a combination of conceptual papers, empirical research analyses, and case study articles the journal represents a valuable knowledge source and contributes to a better understanding of business market activities. JMB is always keen to receive original articles of theoretical concepts and empirical research, as well as state-of-the-art surveys in the fields of business-to-business marketing, industrial marketing, industrial market management and business market management. Content in English.
