Shop.org – Digital Commerce Community
Since its inception in 1996, the digital retail industry has joined with Shop.org to create a community of like-minded executives with the common purpose of advancing the retail industry through the sharing of knowledge, experience and expertise. With more than 600 member companies and thousands of actively participating executives, today’s Shop.org network is more vital than ever. The association is focused on the challenges and opportunities most pressing to the digital retail industry including: a) Best practices in digital retail marketing and merchandising; b) Innovative and emerging retail technology; c) Mobile and social marketing and commerce; d) Omnichannel strategy; and e) Website design, usability, conversion, and customer experience. Shop.org’s exclusive focus is to provide a forum for retail executives to share information, lessons-learned, new perspectives, insights and intelligence about online and multichannel retailing. This will be added to eCommerce Resources Subject Tracer™.