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FreshNotes – Why Search? Discover

Posted by Marcus Zillman

FreshNotes – Why Search? Discover
http://www.freshnotes.com/

FreshNotes’ easy to implement page recommendations can enhance your website navigation by leveraging the following technologies:

A) Entity Recognition
FreshNotes’ systems electronically read your website’s content and create a list of the people, locations, organizations, and other entities found on your site. In this entity recognition, we note the number and positions of mentions in each piece of content to gauge the level of importance of each entity to the specific webpage.

B) Relationship Mapping
Once entities are recognized, FreshNotes maps entities to each other based on all of the content from your website. For example, if the entity ‘Paul Wolfowitz’ is found numerous times uniquely in proximity to the entities ‘Donald Rumsfeld’, ‘World Bank’ and ‘Defense Department’, our system will infer that there is a relationship between these entities. With additional content, the evidence of these relationships is strengthened. FreshNotes’ entity relationship mapping is core to our consistent delivery of relevant content recommendations.

C) Realtime Document Integration & Delivery
Every time you add an additional document to your website, FreshNotes recognizes the new entities on that document, updates our relationship mapping, and delivers the most current content recommendations to your site in realtime. As you keep your website current, we will keep the recommendations current.

D) User Feedback Incorporation
Our initial recommendations are modified based on the click patterns of your site visitors. We learn the characteristics of articles that are most popular on your site and specific pages.

This has been added to the tools section of Research Resources Subject Tracer™ Information Blog. This has been added to Knowledge Discovery Subject Tracer™ Information Blog.

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